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Social Media Management

A strong social media presence is vital to any brand’s success in 2021. It provides a variety of opportunities to increase your target audience’s reach and the ability to interact with your customers. If you find yourself struggling with managing your social media profiles, hiring a Social Media Manager just might be what you need […]

Best Insta Reels

In late 2020, Instagram introduced reels, which are 15-30 second videos allowing creators to combine music, videos, photos and text (similar to Tik Tok). Like any new feature on social media, there’s a learning curve. I definitely struggled with creating strong content through reels for the first couple of weeks, but from a business perspective, […]

5 Factors that Affect the Instagram Algorithm

Isn’t the Instagram algorithm just so complicated? It’s something that we’re all trying to figure out because it has so much influence over our accounts’ success. However, I just found 6 things that have some pull in the Instagram feed algorithm and I’m sharing them with you! Here they are… Interest & Consistency: The Instagram […]

The topic of getting clients is always on business owner’s minds. It can definitely be hard to consistently find, and retain clients. However, I have prepared a guide to set you up for success when it comes to getting those clients. You may be thinking to yourself, what should I be doing? I’m going to […]

The topic of content planning can be daunting, I know. It can definitely be hard to consistently create and execute engaging posts for your feed. However, I have prepared a guide to set you up for success when it comes to content planning. You may be thinking to yourself, what should I be doing? I’m […]

1. Know Your Audience Own what you love, and post! If you’re unsure who your key audience is, take a step back and think. Who will my posts appeal to and why? Whoever that select group of people is, create content for THEM. 2. Create a Cohesive Feed Start with your color palette, and begin […]

Did you know… … that by memorizing just a few Canva keyboard shortcuts, you can seriously save yourself so many hours while designing any type of graphic of your choice. Listed below, I’ve rounded up my all-time favorite Keyboard shortcuts & Canva hacks that will save you so much design time.  These are the ones […]

Having trouble getting your customers to interact with your content on social media? Here are a few helpful tips that focus on how captions can affect your engagement levels and how you can make these easy changes!  1. Be Short and Sweet  When writing your captions for social media, it’s important to keep the user […]

1. Map Out a Monthly Calendar First, find a calendar for the month of content you’d like to create. You can easily print out a monthly calendar if you’d like or you can use platforms like Asana, Google Calendar, and Google Excel. Once you have a calendar, start thinking about how often you’d like to […]

Canva is a graphic design platform that offers both Canva (free of charge) and Canva pro (different levels of subscriptions) for business owners and personal use. If you’re not already using Canva, here are a few reasons why you and your business are missing out! Sign up for Canva’s FREE trial or elevate to Canva […]

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